Inspiration & Challenge
The agency needed to generate brand awareness around Bobbi Brown’s hero products, aligning with fall beauty trends and promoting the limited edition Holiday Collection.
Execution & Creativity
We engaged fans of the brand including lifestyle and beauty influencers and renowned makeup artists in top regional markets to produce content around the products.
FACTS & FIGURES
24M
Reach
344K
Engagements
139
Pieces of Content
Markets
US